G.O.Y.A Training Club

ABOUT THE PROJECT

Diving into the dynamic world of fitness, we partnered with Matthew, the visionary behind G.O.Y.A Training Club. His concept? A high-octane fitness haven specializing in Strength and HIIT workouts. Our mission? To elevate this concept with invigorating branding and web design. The result was a fitness revolution, bursting with energy and attitude. G.O.Y.A isn’t just about breaking a sweat; it’s a lifestyle where discipline and confidence collide. Our comprehensive branding and digital blueprint didn’t just raise the bar – we reinvented it. G.O.Y.A stands as a testament to our ability to shake up industries and create experiences that linger long after the workout ends.

OUR ROLE

Brand Strategy
Brand Messaging
Brand Identity
Web Design
Launch Campaign
Email Design

ABOUT THE BRAND

Established in 2020, G.O.Y.A Training Club is a high-energy fitness hub, offering dynamic Strength and HIIT workouts that motivate individuals to surpass fitness limits. Founder Matthew, with his background in dance and personal training, fosters discipline, confidence, and strength in clients. Beyond workouts, G.O.Y.A creates a safe space for authenticity, particularly for the LGBTQ community. The club challenges traditional body ideals, emphasizing that anyone can achieve a strong and confident body. G.O.Y.A is more than fitness; it’s a mindset that empowers individuals to live an authentic and empowered lifestyle.